IMEX America 2012: Lessons in Tradeshow Marketing

by Padraic Gilligan, VP, Industry Relations and VP, Ovation Global DMC Redemption on the Streets of Las Vegas 4am is around the time the big clean up starts. In Las Vegas it’s also the time I rise. The Strip goes into twilight mode as night time revelers gradually de-materialise leaving space for jet-lagged Irish and the cleaners…. Read more »

Meetings and Events: How good are we at marketing ourselves?

by Padraic Gilligan, VP, Industry Relations, MCI Aisle or Window? I’m an aisle man through and through. Quick access to over-head lockers, fast track to the loo, it affords me the illusion of control in a place where, ultimately, I have zero control. For this trip I book very late and end up in a… Read more »

Building a Brand with Teddy Bears and Hugs: the Ovation Story

by Padraic Gilligan, VP, Ovation Global DMC and VP, Industry Relations, MCI How do you create demand? Previously on this blog I’ve stated that you need to know weird and wonderful people to be truly successful as a destination management company. DMC legends like Laurie Sprouse in Dallas/Fort Worth or Patrick Sullivan in NYC are… Read more »

Words with Meetings Industry Friends: Rhonda, Joan and Andrea.

By Padraic Gilligan, VP, Industry Relations MCI It started with Rhonda Marko. Pretty quickly Joan Eisenstodt joined in and, more recently, Andrea Michaels. All strong and powerful women. All true icons of the meetings industry. I’m unsure whether they know each other personally but I’m certain they know of each other as all have carved… Read more »

Copenhagen: from hostile Vikings to hospitable design kings

by Padraic Gilligan, VP, Industry Relations MCI How things change in 1000 years The Danes have come a long way. From marauding, cultureless philistines who raped and pillaged all over Northern Europe to laid back, uber-cool independent types with an eye for razor-sharp design and a sincere  commitment to sustainability. It may have taken a… Read more »

Walking the Camino de Santiago – 5 Reasons why you should do it

by Padraic Gilligan, Managing Partner, SoolNua When I saw “The Way”, Martin Sheen’s recent movie, directed by his son Emilio Estevez, I knew I wanted to walk  the Camino de Santiago. For over 1000 years pilgrims have walked “the way”, their destination or journey’s end being the magnificent cathedral of St James located in the… Read more »

Shanghai Surprises (Part 3) – Marriott, Fairmont and Peninsula

by Padraic Gilligan, VP, Industry Relations, MCI Shanghai and Las Vegas When you visit Shanghai sooner or later you think of Las Vegas. They have much in common. The pace of development is one thing. The scale of the construction projects is another. The audacity of the buildings is a third. The palpable sense of… Read more »

Shanghai Surprises (Part 2) – how it all ended

by Padraic Gilligan, VP, Industry Relations, MCI How it Ended My Shanghai sojourn started with a marvellous meal. This is how it ended. The ballroom of the Kerry Hotel looked stunning with accent lighting and clever up-lit props – huge hand painted masks that swiveled in box frames, three dimensional cartoon art in bright colours, festive lanterns,… Read more »

Shanghai Surprises (Part 1) – when people come together, magic happens!

by Padraic Gilligan, VP, MCI Group The Dangling Conversation It was an unlikely gathering. An Irishman, a Singaporean, a super elegant Indian lady and a very pretty Chinese girl. The dinner had been spectacular. Mixed appetisers – baked crab meat, table tossed Caesar salad and freshly cut micro-thin slices of top grade Parma ham –… Read more »

Hybrid Events and the new event participant

by Padraic Gilligan, Vice President, Industry Relations, MCI “It’s not who attends your event, it’s who participates” Sebastien Tondeur, CEO, MCI Samuel Johnson, or Dr Johnson as he was more commonly known, had a wonderful ability to summarise a universal truth in a single, simple sentence. His aphorisms are both sublime and ridiculous: “Integrity without… Read more »