Category: Destinations
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When Hope and History Rhyme in 4/4 Time: Belfast, the Fleadh and a City Reborn
Read more: When Hope and History Rhyme in 4/4 Time: Belfast, the Fleadh and a City Rebornby Pádraic Gilligan, Co-founder, SoolNua Consulting In about one month’s time Belfast will host Fleadh Cheoil na hÉireann, drawing at least half a million visitors to the city between 2nd and 9th August for the world’s largest annual festival…
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Incentives x Istria – 10 things not to miss
Read more: Incentives x Istria – 10 things not to missby Pádraic Gilligan, Co-founder, SoolNua Consulting 10 Things Not to Miss in Istria Istria is a region in the North of Croatia that also extends a little into neighbouring country, Slovenia. At just 3,500 km², the region is remarkably…
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Why Istria belongs on the Incentive map
Read more: Why Istria belongs on the Incentive mapby Pádraic Gilligan, Co-Founder, SoolNua Consulting In the mid distance, across the valley, a ribbon of dense, variegated green connects to a blue sky combed through with wispy strands of white. Birdsong dominates, broken only by the occasional, delayed…
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TRAVEL AS TRANSFORMATION IN SOUTHERN ITALY
Read more: TRAVEL AS TRANSFORMATION IN SOUTHERN ITALYby Pádraic Gilligan, co-founder, SoolNua Consulting Salento is a sub region of Puglia and makes up the bottom half of Italy’s heel dipping into two seas, the Ionian sea to the west, the Adriatic to the east. Leaving Salento’s…
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Twenty-Two Years and Counting: I Was AT IMEX When Arsenal Won the Premier League
Read more: Twenty-Two Years and Counting: I Was AT IMEX When Arsenal Won the Premier Leagueby Pádraic Gilligan, Co-founder, SoolNua Consulting It is finally over. Without any need to win their last game of the 2025/2026 season, Arsenal Football Club will be crowned winners of the English Premier League for the first time in…
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Bilbao: Decoding the DNA of a City
Read more: Bilbao: Decoding the DNA of a Cityby Pádraic Gilligan, Co-founder, SoolNua Consulting There is a moment on the road from Bilbao Airport into the city when the landscape changes. One minute you are moving through soft green hills, damp and wooded, more Connemara than Costa…
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Helsinki in Motion: Early‑Morning Miles and Design‑Driven Meetings
Read more: Helsinki in Motion: Early‑Morning Miles and Design‑Driven Meetingsby Pádraic Gilligan, Co-founder, SoolNua Consulting The blinds were down but the room was already bright, the intense early sunlight leaking in around the tidy gap between the blinds and the window frame. “Rats”, I exclaimed, reaching for my…
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Philadelphia in Spring: Walking the Line Between Visitor and Local
Read more: Philadelphia in Spring: Walking the Line Between Visitor and Localby Pádraic Gilligan, Co-founder, SoolNua Consulting Philly and I go back a long way. Our family DNA first surfaced here almost a century ago, when Annie, my father’s eldest sister, arrived in the late 1930s, married a Mayo man,…
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“When will you realise Vienna waits for you?”
Read more: “When will you realise Vienna waits for you?”by Pádraic Gilligan, Co-founder, SoolNua Consulting Europe-bound North American incentive travel programmes are on the rise. That was one of the clearest outcomes from the Incentive Travel Index 2025. Ranking in 4th position in 2024, Western Europe ranks in…
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From “Visit” to “This Is”: How Barcelona IS REWRITING the Rules of Urban Tourism
Read more: From “Visit” to “This Is”: How Barcelona IS REWRITING the Rules of Urban Tourismby Pádraic Gilligan, Co-founder, SoolNua Consulting Barcelona, Reputation and the DNA of Cities Mateu Hernández Maluquer, CEO of This Is Barcelona — the newly re-articulated identity of Turisme de Barcelona — has the kind of presence that makes you…
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