Should Meetings be categorised with Travel and Tourism?

by Pádraic Gilligan, Managing Partner, SoolNua James Lancaster of CAT Publications’ Association Meetings International (AMI) hates “annoying inconsistency” and “an excess of meaningless verbiage” (see his excellent recent article here). I’m with him on both counts although now I’m second guessing whether hating an “excess” of meaningless verbiage means that we both actually tolerate small amounts… Read more »

Tales about Sales and Riding on a Smile and a Shoeshine

by Pádraic Gilligan, Managing Partner, SoolNua Over the past year or two my heavily laden book shelves have been augmented with great publications by family and friends. My niece Shauna Gilligan released her wonderful debut novel Happiness comes from nowhere while Paul Lyng, my late Mother’s youngest brother, added a third volume to his great… Read more »

Excellence in Destination Marketing – Lessons from Iceland and Ireland

by Pádraic Gilligan, Managing Partner, SoolNua Iceland and Ireland have a whole lot more in common than the 6 vowels and consonants they share. They’re both islands in the northern hemisphere. They both have reputations as great places to party. They have both experienced recent economic meltdowns and recovered, or are recovering. They both produce… Read more »

Social Media, Hotels and how Crowne Plaza Copenhagen does it

by Padraic Gilligan, Managing Partner, SoolNua I posted a couple of weeks ago on my personal experiences with travel and hospitality brands and how they use social media channels to connect with their customers. You see their avatars on your Twitter feed and notice their ads on Facebook but, I asked, are airlines and hotels… Read more »

Are airlines and hotels really listening on Social Media?

by Padraic Gilligan, Managing Partner, SoolNua For those of us who travel for a living, access to Social Media platforms like Facebook, Twitter, Pinterest and Trip Advisor has become almost as essential as carrying multiple credit cards. If you’re in the meetings and events industry then social media become even more crucial because the content… Read more »

Can DMCs protect their intellectual property? ADMEI14

by Padraic Gilligan, Managing Partner, SoolElla The best laid plans of MICE and men… I should be writing this blog post from Washington DC where the Association of Destination Management Executives International (ADMEI) is holding its annual conference. However, severe weather on East Coast USA caused my plans to be abandoned – having reached Boston… Read more »