
by Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE Oman: The Real Arabia Other than hearing that Oman was the “real Arabia”, I had no expectations of the country prior to landing in Muscat on a re-routed…
by Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua Plus ça change? In describing the extent of the change to Dublin as a destination for Business Events, I’m tempted to quote our national poet, W.B. Yeats and…
By Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua Connect, Learn, Discover If one thing is clear from SITE’s Incentive Summit Europe, real people in real time in real places are a force to be reckoned with…
by Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua Zeitgeist One of my favourite words is zeitgeist. Anyone who reads this blog with even irregular regularity will find the word keeps turning up, a bit like that…
by Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua The path was segregated for wheels on one side and legs on the other. It hugged the sea wall, following the contours of the shore on each side…
by Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua Effective Destination Marketing Benjamin Franklin’s old adage “Tell me and I forget, teach me and I remember, involve me and I learn” is the beating heart of effective…
by Pádraic Gilligan, Chief Marketing Office SITE & Managing Partner, SoolNua The Wall I could see the hotel directly in front of me, no more than 100m away. But I was separated from it by a complex wall involving…
by Pádraic Gilligan, Chief Marketing Officer, SITE & Managing Partner, SoolNua How cities grow The great cities of the world – take London, for example – owe much of their global renown to a slow organic growth over decades…
by Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE SITE launches with a bang in Bangkok 2019 launched with a bang for the global incentive travel community with 375 of us gathering in Bangkok, Thailand for SITE…
by Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE Rwanda Discovery We followed our guide into the luscious verdant growth, losing sight of the towering volcano above us. We were now officially inside Volcanoes National Park having…
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