by Padraic Gilligan, Vice President, Industry Relations, MCI My first round of golf for 2012 was somewhat marred yesterday by last week’s social media stories. I knew there was a connection between the McDonald’s, Trip Advisor and culture/strategy stories but I couldn’t figure it out. So I stood up on the tee box, gazed confidently… Read more »
Posts Tagged: Strategy
Focus on fake reviews V Focus on what REALLY matters: More on Trip Advisor
Having posted on the extraordinary inclusion of 3 Irish hotels on the Trip Advisor Travellers’ Choice Top 25 Hotels in the World I was obviously intrigued by Conor Pope’s story which appeared on the front page of Monday’s Irish Times (30 January). Apparently Pope had sight of internal correspondence authored by Jean O’Connell, Director of… Read more »