Visiting Oslo, city branding and all that jazz

by Pádraic Gilligan, Managing Partner, SoolNua Norway It’s extraordinary how impactful first impressions can be. I was reminded of that this week when I visited Norway for the first time and, within minutes of deplaning, had two “service” experiences that would make any hospitality organisation blush with pride. Both positive impressions were with the “Flytoget”… Read more »

Denmark, Norway and the curious case of a Disappearing Country: Tales from IMEX13

by Padraic Gilligan, Vice President Ovation Global DMC and Vice President, Industry Relations, MCI Guerilla Marketing The past weekend in Europe was dominated by Sweden’s spectacular hosting of the Eurovision Song Contest and Denmark’s victory with Emmelie De Forest’s captivating performance of “Only Teardrops”. Already, apparently, both Herning and capital Copenhagen have signaled their desire to host… Read more »