Meetings & Events: in search of a mission

Mission

by Pádraic Gilligan, Managing Partner, SoolNua Mission Since the advent of the digital revolution the meetings and events industry has been drowning in a sea of content. Most of this content is ephemeral, disappearing without a trace as temperatures change. Some, however, endures, like the salt that remains when heat causes the water to evaporate. Greg Oates’ thoughtful piece on… Read more »

New Ideas, Fresh Inspiration: Take a Look in your Neighbour’s Backyard

by Padraic Gilligan On Curiosity and Looking into your Neighbour’s Garden  There’s a deep curiosity at the heart of being human. We’re programmed to wonder what’s out there, beyond the limits of our own horizons. This gnawing curiosity drove countless explorers throughout the centuries to get into small boats and set out on perilous journeys… Read more »

IMEX America 2012: Lessons in Tradeshow Marketing

by Padraic Gilligan, VP, Industry Relations and VP, Ovation Global DMC Redemption on the Streets of Las Vegas 4am is around the time the big clean up starts. In Las Vegas it’s also the time I rise. The Strip goes into twilight mode as night time revelers gradually de-materialise leaving space for jet-lagged Irish and the cleaners…. Read more »