The New Geography of Incentive Travel: Regional Reset and Reasons for Hope

by Pádraic Gilligan, Co-founder, SoolNua & Research | Consultancy, SITE The mood music The mood music around global trade, and by extension, around business events, now sounds like Shostakovich’s or Rachmaninoff’s darkest, most tormented pieces. Or, to use a biblical reference, it’s the Book of Job. When it seems that things can’t get any worse,… Read more »

DMO or DDMMO – What’s next for Destination Marketing Organisations?

by Pádraic Gilligan, Managing Partner, SoolNua Changes Recent posts on this site have highlighted the seismic changes across the Meetings and Events Industry with reference to the agency or intermediary sector and, particularly, Destination Management Companies (DMCs). However, the Destination Marketing sector has also been subjected to the “slings and arrows of outrageous fortune”, under-going… Read more »