by Pádraic Gilligan, Managing Partner, SoolNua Tonight the world of Business Events will celebrate the EVCOM Industry Awards (incorporating the Meetings Industry Marketing Awards – MIMA) in London and at SoolNua Towers we’re rigid with excitement. That’s because we’re shortlisted in the Best Brand Marketing Campaign category with the #worldICECREAMindex, our tasty, left field approach to… Read more »
Posts Tagged: MIMA
Meetings Venues in London
by Pádraic Gilligan, Managing Partner, SoolNua I won’t lie, I wasn’t looking forward to the trip to London. It was a short 2 night trip sandwiched between two long transatlantic journeys but I could easily have done without it. I was also flying BA to London City airport and staying in the Docklands area around… Read more »
Meetings and Events: How good are we at marketing ourselves?
by Padraic Gilligan, VP, Industry Relations, MCI Aisle or Window? I’m an aisle man through and through. Quick access to over-head lockers, fast track to the loo, it affords me the illusion of control in a place where, ultimately, I have zero control. For this trip I book very late and end up in a… Read more »