Who are the leading DMOs on Social Media for Business Events?

by Pádraic Gilligan, Managing Partner, SoolNua Social Media – no brainer! Social Media is a no brainer for destination marketing organisers (DMOs). Folks visit destinations all over the globe and spontaneously post and boast on Facebook, Instagram and Twitter about their experiences. They’re actually doing your work for you, for free, but adding that elusive… Read more »

MICE in Belfast – but in a good way!

by Padraic Gilligan, Managing Partner, SoolNua Destination MICE  Despite changing demographics and new generational preferences the filter for destination selection still pivots around crucial infrastructural categories like hotel, formal and informal venues and unique destination experiences. I recently re-visited Belfast and was hugely impressed by how far it has come as a MICE destination in… Read more »