Montreal = Arcade Fire? / Final Night at ADMEI

by Padraic Gilligan, Vice President, Ovation Global DMC Montreal = Arcade Fire  The blizzard abated, the snow stopped falling and clear blue skies returned to Montreal. Thus I was coaxed out of the warm cosiness of the Sheraton into the streets of the city hoping to experience something of its personality, its uniqueness, its soul…. Read more »

Destination Branding a la Montreal – More Tales of ADMEI

by Padraic Gilligan, Vice President, Ovation Global DMC It’s not what I say about my brand, it’s what you say about it. The first session at most industry events features a word of welcome from the destination’s official authorities – someone from the Ministry of Tourism, the Chair of the CVB, the Mayor etc. It’s… Read more »

How to be a Canadian – Tales from ADMEI

by Padraic Gilligan, Vice President of Ovation Global DMC How to be a Canadian First, the sadness. Inside the front cover of the book, a handwritten inscription: “To our favourite non-Canadian, with love Moira”. My copy of How to be a Canadian by Will Ferguson and Ian Ferguson was given to me by the late,… Read more »