DESTINATIONS

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Toronto – such a perfect day

by Padraic Gilligan, Managing Partner, SoolNua 4th city in North America Toronto has recently overtaken Chicago to become the fourth largest city in North America after Mexico City, New York and LA. Yet when you mosey down Queen Street West or gaze at Lake Ontario from your eleventh floor room at the Westin Harbour Castle… Read more »

MEETING MATTERS

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5 places to go for great on-line content for MICE – Updated

by Padraic Gilligan, Managing Partner, SoolNua From time to time I have been asked where I go for good, on-line MICE content. Within the MICE industry there’s a plethora of good content so here’s my current list of sources. It’s a highly personal selection based on a combination of recommendations and random finds. As a… Read more »

VIEWPOINTS

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Why Aer Lingus needs a Teddy Bear Strategy

by Pádraic Gilligan, Managing Partner, SoolNua The awesome power of brands Volumes have been written about the emotional power of brands but brands connected with national identity can often go deeper, insinuating themselves, almost, into our very DNA. These brands can become powerful symbols and signifiers across the full spectrum of our humanity, connecting us… Read more »

Padraic Gilligan
MANAGING PARTNER SOOLNUA

Pádraic Gilligan is currently Managing Partner at SoolNua, a boutique consultancy offering another viewpoint for meetings and events. He holds BA and MA degrees in Italian and English literature from University College Dublin and a post graduate diploma in Marketing from Boston College. Following a 13 year career in education, teaching at second and third levels, he started Delaney Marketing Consultants in 1994 with Patrick Delaney. In 2002 Delaney Marketing acquired Ovation and re-branded as Ovation Group. In June 2007 Ovation was acquired by Swiss based, MCI Group and commenced a robust global expansion programme which saw the establishment of Ovation offices at over 100 global locations...Read more »

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